If you’re into the Social Media Marketing Industry, You will probably know the importance of Posting any Post on various social media platforms. Post Traction Depends on various factors such as Content of the post, Target Audience, Creatives, and Post timings on the social media platforms. All the factors play an equally important part in providing a good reach.
We will discuss the Timing Factor here and how it affects the reach of your post on various social media platforms. Knowing when to post on all platforms will make your post more visible to your audience and rise above the clutter of smilier content.
Here are some best time slots for posting your creative on various social media platforms and get better reach as compared to other time periods during the week.
Proving Genuine Content is key to get more engagement on the ever-evolving Facebook platform. As we researched through the data, we found that Wednesday is generally the best day for various industries and it is harder to get attention on your content when your audience’s attention is elsewhere on Saturday and Sunday.
Industry |
Best Day |
Worst Day |
Suitable Time |
General |
Wed |
Sunday |
Wed 11 AM, 1-2 PM |
Media |
Wed |
Sunday |
Tue, Wed, Thu - 5 PM & Fri 8-9 AM |
Entertainment |
Wed |
Sunday |
Tue - 2 PM, Wed - 1 PM, Fri - 11 AM |
Education |
Wed |
Sunday |
Wed - 9 AM & Sat - 5 PM |
IT- Tech |
Wed |
Sunday |
Wed - 9 AM to Noon |
Healthcare |
Wed |
Sat & Sun |
Wed - 10 AM to Noon |
FMC |
Wed & Fri |
Sunday |
11 AM, 1 PM |
Finance |
Wed |
Sat & Sun |
Wed - 9 AM to Noon |
Instagram is the 2nd Most used Social media Platform for daily use. Facebook controls this Photo Sharing platform that’s why it has relatively similar global usage patterns to its parent company Facebook, with peak engagement occurring around midday in the week and lower engagement on weekends.
Industry |
Best Day |
Worst Day |
Suitable Time |
General |
Mon- Fri |
Sat & Sun |
9 AM to 4 PM |
Media |
Fri |
Sat & Sun |
9 AM |
Entertainment |
Wed |
Sunday |
Wed & Thu at 1 PM |
Education |
Fri |
Sunday |
10 AM |
IT- Tech |
Wed |
Sunday |
Wed - 6 AM to 10 AM & Fri 7 AM to 10 AM |
Healthcare |
Tue |
Sat & Sun |
8 AM |
FMC |
Wed |
Sunday |
3 PM |
Finance |
Wed |
Thursday |
Wed and Fri at 11 AM |
Twitter is also one of the top social media platforms for connecting with your target audiences directly. Twitter is more towards the Trending hashtags. So having the knowledge of those latest hashtags relevant to your business will get you more positive reach. The best time for getting more engagement on twitter is Monday through Friday between 8 a.m to 4 p.m. Engagement drops after 4 p.m with gradually reducing engagement.
Industry |
Best Day |
Worst Day |
Suitable Time |
General |
Wed & Fri |
Sat |
9 AM |
Media |
Wed & Thu |
Thu & Fri |
Wed At 9 AM & Thu at 9 AM and 8 PM |
Entertainment |
Wed |
Sunday |
Wed & Thu at 1 PM |
Education |
Sat |
Sunday |
5-6 PM |
IT- Tech |
Tue & Wed |
Sunday |
9 AM |
Healthcare |
Wed |
Sun |
8 AM - 2 PM |
FMC |
Sun |
Mon |
11 AM |
Finance |
Tue |
Sat |
Tue 1-5 AM & Sun 2 PM |
Mon. - Fri. 11:00 am - 6:00 pm
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